Brian Hickling – Medium

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Brian Hickling

Brand Values as a product. Here are four steps to setting your Brand Values. — Catalyst 17 Inc.

As you are no doubt aware, consumers today are not only looking to find products that want, they are also looking for ways to also stand…

8 min readJul 8, 2021

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Brian Hickling
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The Startup

We the People.

Understanding consumer activism in the New Economy and its impact on brands.

12 min readDec 20, 2020

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We the People.

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Brian Hickling
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Catalyst 17

The Rise Of Gen-E

Meet Generation Everyone.

7 min readDec 11, 2020

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The Rise Of Gen-E

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Brian Hickling
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Catalyst 17

Introducing Catalyst 17. Helping brands get in shape for the New Economy.

A few years ago I co-founded a small social impact organization called The Give Agency.

7 min readNov 19, 2020

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Introducing Catalyst 17. Helping brands get in shape for the New Economy.

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Brian Hickling
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Catalyst 17

Social Impact Transformation. Leveraging the next competitive advantage.

Move over Digital Transformation, there is a new transformation in town. Social Impact Transformation.

7 min readOct 26, 2020

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Social Impact Transformation. Leveraging the next competitive advantage.

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Brian Hickling

Great article Roger.

1 min readDec 31, 2021

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Brian Hickling

Values-centric branding could finally make global branding work. — Catalyst 17 Inc.

Soon many businesses will return from their summer vacations and begin developing their strategic plans for the coming months and years…

14 min readAug 7, 2021

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Values-centric branding could finally make global branding work. — Catalyst 17 Inc.

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Brian Hickling

The rise of the Branded Doc & the “Slow” brand movement.

“There is an urgent need for the stories of people’s real-world experiences, as this year’s Oscar contenders tell stories that explore…

9 min readJul 5, 2021

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Brian Hickling

Catalyst 17 — Growth Through Good — Issue #2

This issue features articles and insights regarding Employer Brand, Corporate Culture and moving to a Hybrid Workplace.

3 min readJun 16, 2021

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Catalyst 17 — Growth Through Good — Issue #2

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Brian Hickling

A purpose is no longer enough. You need a brand movement!

The battle for top talent has begun.

10 min readJun 14, 2021

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Brian Hickling

Brian Hickling

I believe in the power of creativity to change the world. I help brands to leverage the accelerated growth potential of Social Impact Branding.

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